Corporate Event Ideas

Corporate Event Ideas

Corporate Event Ideas

Planning a corporate event? One of the most challenging aspects of corporate event planning is coming up with an idea. The event theme is the driving force behind every other aspect of an event, from the invitation to the selection of entertainment and food. Before you get busy with any other part of the corporate event planning process, first pin down the goal of the event. The best corporate event ideas take that business objective — after all, corporate events have business objectives — and use it as the springboard for the event theme and the overall atmosphere of the event. Getting Down to Business Corporate events can set the stage for presenting information regarding a company’s upcoming product launch, a new approach to corporate training, or simply for conducting team building exercises in a fun, engaging environment. As a corporate event planner, your first step is to determine the event’s objective. Is the purpose of this corporate event to reward a sales team for exceeding projections by providing a retreat focused on rest and relaxation? Is the goal to bring employees of two different companies together due to a merger, with the priority resting on connecting people and building relationships? Whether the purpose of the event is business or pleasure or a combination of the two, the right corporate event idea can meet the objective and deliver a successful event. Work to Be Done? Take It Out of the Office For many employees, reporting to work every day at the same time, dressed in the same business attire, with the same people, becomes a grind. While they may enjoy the work itself...
LETS ROCK IN A HARLEY!

LETS ROCK IN A HARLEY!

This Experience can really change your life, became part of one of the most desired mortorbike clubs and feel the engine pumping while you ride…this could be a half day activity from hotel to riding the coastline of Barcelona or Costa del Sol and then enjoying lunch in a trendy sea front restaurant. A real biker will drive in their Harley one passenger to feel the experience. Its an exciting aboard, a symbol of freedom, rebellion and provocation, an intense experience that gives you a new perspective of...
How Will Millennials Change Meetings?

How Will Millennials Change Meetings?

Hint: It’s all about flexibility. Here are a few trends to look out for, according to research published in IACC’s Spring 2017 “Meeting Room of the Future” report, which pulled insights from global meeting planners, IACC members, and industry experts. EXPERIENTIAL “Looking forward,” according to the report, “venues should consider themselves curators of exceptional experiences.” Eighty percent of meeting planners surveyed reported that their role involves more “experience creation” compared to two to five years ago. Unsurprisingly, the trend toward experienced-based meetings also points toward an increase in new technology being used at conferences — including virtual and augmented reality. MPI’s Spring 2016 Meetings Outlook report found that 20 percent of meeting professionals said they will use or will likely use virtual reality (VR) or augmented reality (AR) technologies within the next year. The report quoted Carol Porter, chief of staff, Viawest, about what that might look like: “[AR/VR] will tie into the experiential design, whatever that may be – being at a health-care conference and feeling what it’s like to be a patient in surgery, travel conference showing you VR of a destination, etc.” NON-LINEAR The traditional format of lectures will decrease over time. Millennials aren’t content to have the same information broadcast to them as to everyone else. “Access [to information] has led youth to rely less on info they receive from teachers and parents,” according to MPI’s Future of Meetings research quoted in the report.” Consequently, they are less interested in lectures, and more interested in having their specific questions addressed. Indeed, helping delegates learn how to find answers will be much more valuable than what the...
The secret of successful Social Media for Event Planners

The secret of successful Social Media for Event Planners

Social media has fast become the smart way for event planning professionals to market, plan and implement their events. But, with the speed at which social media moves and updates, are you confident that you’re keeping up? If you’re unsure, try these tips for creating a successful strategy in social for your event planners.   Why Should Event Planners use Social Media?   Keeping an active social media presence should be an essential part of your marketing strategy, and even if it seems overwhelming at first, it’ll soon become second nature to you. I’ve talked before about creative ways to use social media specifically for events, but now I’m going to go into more detail about how your social media strategies can boost your event planning business as a whole.   6 Social Media Tips for Event Planners   Social media is a huge part of marketing for any business, with Pinterest, LinkedIn, Facebook, Twitter and Instagram being only a selection of the different platforms available to entrepreneurs. So how do you make the most of these tremendously valuable channels?   Take it One Step at a Time   If you’re completely new to the world of social media, or your event planning business is in the fledgling stages, concentrate on one social media platform at a time. If you’re trying to get a number of different social media pages going at once it can seem overwhelming, so start with one, master it and then move onto the next.   Make it Personal . . .   Even though it’s your business page, giving all of your social media for...
The guide to event Management

The guide to event Management

Start with a goal When you’re planning an event the first thing to determine is the final outcome. What goal are you trying to achieve? Once you know this, you’ll be able to direct all your planning and all the activities towards achieving the goal. This is the crucial thing that will make or break your event. Be adaptable While we hope not to jump through time, Event Organisers do need to be able to adapt to differing situations and circumstances to ensure their events are successful and memorable. From making changes due to differing client opinions, through to having to work with a new contact half-way through a project, these all need to be dealt with in a smooth way to ensure the final goal is achieved. Trust your leader This is an essential lesson: if you’re tasked with organising a large event you have to be able to find a tried and tested event planner who has an experienced team behind them. It’s not just about booking a venue and putting up decorations: its about new ideas just for your event, creating a plan so tight nothing gets forgotten and putting the right people in place for the right job at the right time. The stress of creating an event is huge, but this can be reduced or taken away altogether by bringing in a person you trust, with a team they trust, to do it for you. Keep going in the face of adversity While Event Managers aren’t working to stop the forces of evil (hopefully!) passion has to be a major driving force. When organising...
Event Theming: Choosing the right Theme for your Event

Event Theming: Choosing the right Theme for your Event

To be successful, corporate events have to be meticulously planned. Whether you are throwing a black tie bash, a sit down dinner, or something a little sillier, there are certain things which need to be achieved. The event theming, for example, has to be strong enough to draw all of the different elements of the event together. This is not always an easy thing to do, which explains why so many corporate events end up being rather dull. It is simpler to stick with an uninspiring theme, or no theme at all, than take a risk and attempt something with style and panache. This guide to getting your Event Theming right first time, every time, will help you to create corporate events which stand out from the crowd. Consider Your Audience The best place to start is with the guest list. Once you have a good idea of the purpose of the event (look at who is invited and why), you can start to consider the interests of attendees. Don’t just pick a random theme if you can choose something which is specific to the audience. Let Neokoncepts help you create an entirely bespoke theme, which covers everything from the decorations to the props, branding materials, music, colour scheme, and more. Complement the Agenda All corporate events have a clear set of aims and objectives, but they differ depending on whether the event is internal or external. For example, internal events are about reinforcing employee engagement. External events focus more on promotion and raising brand awareness. You must make sure that your event theming does not conflict with this agenda....

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